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The History of Air Jordan: How Michael Jordan Revolutionized Sneaker Culture

Everyone recognizes the Jumpman logo. It’s an iconic symbol of the Jordan brand, one that represents luxury, style, and streetwear. And it all began with the Air Jordans.

Let’s take a look at the history of Air Jordans to discover how these shoes became the icon they are today.

The Origins of Air Jordan: Michael Jordan’s Collaboration With Nike

Interestingly, the famous collab between Michael Jordan and Nike almost didn’t happen.

Jordan’s Early Career

In the early 1980s, Jordan was an up-and-coming star. During his sophomore year of college, he was heralded as the College Player of the Year. Just one year later, in 1984, he was the third pick by the Chicago Bulls’ NBA draft. That same year, he won Olympic gold on the U.S. men’s basketball team.

Even though he was just a rookie, he was on fire.

Shoe Endorsements

As a rising star, Jordan was considering endorsement deals. The number-one brand at the time was Converse, and all the big names in basketball wor

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Michael Jordan

American basketball player (born 1963)

For other uses, see Michael Jordan (disambiguation).

Jordan in 2014

PositionMinority owner
LeagueNBA
Born (1963-02-17) February 17, 1963 (age 61)
Brooklyn, New York, U.S.
Listed height6 ft 6 in (1.98 m)
Listed weight216 lb (98 kg)[a]
High schoolEmsley A. Laney
(Wilmington, North Carolina)
CollegeNorth Carolina (1981–1984)
NBA draft1984: 1st round, 3rd overall pick
Selected by the Chicago Bulls
Playing career1984–1993, 1995–1998, 2001–2003
PositionShooting guard / small forward
Number23, 12,[b] 45
1984–1993,
1995–1998		Chicago Bulls
2001–2003Washington Wizards
  • 6× NBA champion (1991–1993, 1996–1998)
  • 6× NBA Finals MVP (1991–1993, 1996–1998)
  • 5× NBA Most Valuable Player (1988, 1991, 1992, 1996, 1998)
  • 14× NBA All-Star (1985–1993, 1996–1998, 2002, 2003)
  • 3× NBA All-Star Game MVP (1988, 1996, 1998)
  • 10× All-NBA First Team (1987–1993, 1996–1998)
  • All-NBA Second Team (1985)
  • NBA Defensive Player of the Y
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    The History of Air Jordan

    In fact, it is said that the Chicago Bulls only chose Michael Jordan because Akeem Olajuwon and Sam Bowie had already been chosen. Could you imagine if things had turned out differently? Would Jordan still be Jordan? Would he still have signed with Nike or would he have been an Adidas legend?

    We take a close look at the history of the Air Jordan sneakers, how they came to be and how much they cost.

    The History of Air Jordan Sneakers

    Where It All Started: Michael Jordan

    The man, the myth, the legend. Michael Jordan was born in Brooklyn in 1963, but grew up in North Carolina with his parents James and Deloris, as well as his 4 siblings. James and Deloris were rather strict with their children, making sure they stayed out of trouble and took school seriously.

    Believe it or not, it was in fact a supervisor at a General Electric, called James, who made Jordan fall in love with basketball. He even built a basketball court in Jordan’s backyard so that young Michael could play every night.

    Most nights Michael would play against his older brother Larry. W

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